Predicting and Adapting to Fashion Trends
At Ayana Active, we believe that clothing has the power to boost self confidence. What we wear tells an important story about who we are. And with the right pieces you will always feel an uplifting boost of confidence. The best way to foster that confidence is by wearing clothing that is comfortable, fashionable and follows your own personal style. That being said, following trends and adjusting your style can be an exciting creative outlet to keep your wardrobe fresh. Fashion trends come and go quickly - here’s how to predict and adapt to those changes effectively:
Follow Influencers and Designers: Social media platforms like Instagram and TikTok are hotbeds for emerging trends. Follow influencers, designers and fashion houses to spot recurring themes in colors, patterns and silhouettes.
Observe Street Style: Streetwear and everyday fashion often reflect emerging trends in real time. Keep an eye on what people are wearing in urban hubs or at cultural events. Even your coworkers can act as influencers in your life.
Analyze Runway Shows: Fashion weeks in Paris, Milan and New York showcase upcoming trends months before they hit stores. Pay attention to runway highlights to see which styles resonate with your aesthetic.

Monitor Retailers: Retail giants often interpret high-fashion trends into wearable pieces at least one season ahead of time. Regularly browse your favorite stores to identify trends making their way into mainstream fashion.
Not every trend will suit your body type or personal preferences. Choose elements that complement your wardrobe, such as incorporating trending colors or patterns in accessories. Staying informed and selective helps you incorporate trends seamlessly while staying true to your unique style.
Stay tuned for more exciting updates from Ayana Active as we continue to redefine the boundaries of fashion, sustainability, and empowerment. Follow us on Instagram @ayanaactive.