Fashion has always had a starring role in film and television, but a select few productions have shaped real-world style in unforgettable ways. These shows and movies didn’t just entertain. They sparked trends, launched designers into the spotlight,...

Activewear is built to move with you. But without proper care, even the highest quality, most thoughtfully made leggings and sports bras can wear out over time. Whether you're a gym regular or a weekend warrior, here are...

When we think of fashion designers, we often picture glamorous runway shows and high-end couture. But behind the scenes, most designers rely on a mix of strategic revenue streams to stay financially afloat and profitable. Ready-to-Wear (RTW) Lines:...

We're Hiring an Intern! Celebrate National Intern Day by Joining the Ayana Active Team. In celebration of National Intern Day, we’re opening the doors to an exciting opportunity at Ayana Active! Are you passionate about fashion, creativity, and...

The fashion industry is undergoing a material revolution. Emerging textiles like lab-grown leather, mushroom-based fabrics, and recycled ocean plastic are reshaping the industry’s environmental footprint, offering stylish solutions to longstanding ecological challenges. Lab-Grown Leather: Unlike traditional leather, which...

Why do people pay thousands for a handbag when a $100 version serves the same function? The answer lies not in utility, but in psychology. Luxury branding taps into deep emotional and social drivers. Designer labels often serve...

Attending the White Milano Trade Show in Milan was a huge milestone for Ayana Active. It was a show dedicated entirely to trade (no fashion runways or extravagant displays) just a focused opportunity to present our brand to retail...