Modest Fashion Week was more than just a showcase—it was a declaration of purpose. As Ayana Active prepared to launch, we sought not just visibility, but a platform that aligned with our mission: to empower women through elevated, intentional design. Through GU Consultancy, a luxury fashion brand management agency, we discovered Modest Fashion Week (MFW). It was clear immediately that MFW was a global stage built on community, innovation, and cultural relevance. It wasn’t just an event; it was a movement we felt honored to join.

      The first time Ayana Active graced the runway was a deeply emotional moment. After years of quiet dedication, of careful and purposeful design, our vision finally materialized. The audience had been waiting, and this was our way of saying: We see you. We’ve been listening. Watching the garments move and witnessing the reactions affirmed what we had always believed—there was a hunger for modest, performance-driven fashion, and we had answered the call.

      Beyond the runway, the panel discussions provided another layer of connection and insight. Sharing our journey, exchanging ideas, and building sisterhood among industry leaders was electrifying. The conversations were honest and expansive, covering entrepreneurship, identity, and purpose. The collective drive to break barriers and pave the way for future generations left a lasting impression.

     Moderator Sherdil Khan with Panelists Ayana Ife, Manar Jess Deyani, Mariah Idrissi, and Sara Coelho Ansari

      Meeting fellow designers and entrepreneurs from around the world reinforced our commitment to thoughtful growth. Ayana Active is no longer just a concept—it’s a brand shaping the future of modest activewear. The conversations about legacy over hype resonated deeply, solidifying our resolve to create something meaningful. Modest Fashion Week was not just a milestone; it was the beginning of a new chapter.

      We’re honored to have you by our side as we bring Ayana Active to life. The Pep-Talk line is now available for pre-order—visit www.ayanaactive.com to reserve yours today. We can’t wait to see how you make these pieces your own!